Fish Bone Analysis Chart

A fishbone diagram, also called a cause and effect diagram or Ishikawa diagram, is a visualization tool for categorizing the potential causes of a problem in order to identify its root causes.Dr. Kaoru Ishikawa, a Japanese quality control expert, is credited with inventing the fishbone diagram to help employees avoid solutions that merely address the symptoms of a much larger problem.

A fishbone diagram is useful in brainstorming sessions to focus conversation. After the group has brainstormed all the possible causes for a problem, the facilitator helps the group to rate the potential causes according to their level of importance and diagram a hierarchy. The design of the diagram looks much like a skeleton of a fish. Fishbone diagrams are typically worked right to left, with each large "bone" of the fish branching out to include smaller bones containing more detail.Fishbone diagrams are used in the "analyze" phase of SixSigma's DMAIC (define, measure, analyze, improve, control) approach to problem solving.

The problem of the Limpahan Entrepise are how to attract customer to developed their company to a big company  .In  fact , we can through the 4P in the marketing . It was price , promotion , place and also product . Low price always can attract customers.The owner can setting the low price to attract customers , as long as not lower than their cost .In addition ,they also can doing promotion and discounts to their customer .This is also a way to attract customer such as buy five free one and so on .To operating a business ,people also should make sure it was less competitor in one place .So location or place are very important to starting and operating a business .The owner should analysis the place is suitable to sell  their tradiational malay snack or not.Last but not the least ,product is playing a main role . They should provide quality product to the customer and always increasing the types of their product. Diversification of products that can help them expand market.